SocialBee vs Hootsuite 2023. Which One is Better for you?

Introduction

If you want to grow your social media accounts efficiently, you need help managing your content. Two popular options are Hootsuite and SocialBee. Both have great features, but choosing the right one can be tough. Hootsuite vs Socialbee, in this post we’ll compare these tools, key features pros & cons pricing, and give recommendations on who should use them. 

Let’s get started!

What is Hootsuite?

Hootsuite is a social media management tool that allows you to manage multiple social media accounts from one place. You can schedule posts, monitor analytics, collaborate with team members, and more.

Hootsuite is one of the best tools in the industry and supports the most used social networks like Instagram, Facebook, TikTok YouTube, LinkedIn, Twitter, and Pinterest.

What is SocialBee?

SocialBee is one of the best social media scheduling platforms that help businesses and solopreneurs manage their social media accounts and with this tool, you can create, schedule, analyze, collaborate, and publish content across the most popular social media platforms.

Why would you use Hootsuite?

If you want to schedule posts in advance, Hootsuite is one of the best options. It’s a great tool for managing multiple social media accounts and its library of templates makes it easy to create original content.

Hootsuite allows you to measure the impact of your posts so that you can learn from them and improve your social media strategy over time.

Hootsuite is an all-in-one social media management solution and is the most comprehensive tool in the industry.

Why would you use SocialBee?

SocialBee is one of the best social media scheduling platforms that help businesses and solopreneurs manage their social media accounts and with this tool, you can create, schedule, analyze, collaborate, and publish content across the most popular social media platforms.

SocialBee provides a centralized platform to manage social media accounts across multiple platforms, including Facebook, Instagram, Twitter, Linkedin, Tiktok, Pinterest, Youtube, and Google Business Profile.

Hootsuite vs SocialBee: Key features

Here are the key features of SocialBee

• Social media scheduling: SocialBee allows users to schedule and automate social media posts in advance, so they don’t have to manually post content every day. Users can schedule posts for multiple social media platforms, including Facebook, Instagram, Twitter, Linkedin, Tiktok, Pinterest, Youtube, and Google Business Profile.
• Content categories: SocialBee offers a content library with a wide range of content categories, including news, quotes, images, and videos. Users can easily curate and share relevant content with their audience.
• Evergreen content: SocialBee offers an “Evergreen Content” feature, which allows users to recycle their best-performing posts regularly. This ensures that their social media profiles are always active and engaging.
• Social media analytics: SocialBee provides analytics and reporting tools to help users track their social media performance. Users can track metrics such as engagement, followers, clicks, and more, and use this information to optimize their social media strategy over time.
• URL shortener: SocialBee provides a URL shortener that allows users to track clicks on their social media links. This can help users understand which posts are driving traffic to their website.
• Team collaboration: SocialBee offers team collaboration tools, which allow multiple users to manage social media accounts from a single dashboard. Users can assign tasks, share content, and collaborate on social media strategies.
• Hashtag Collections: this is a unique feature offered by SocialBee that allows users to create and save groups of hashtags for easy use in their social media posts.
• AI post generator: helps you create copy that captures your brand’s voice. Choose a prompt, add your unique touch, and generate multiple posts for all your social media accounts

The key features of Hootsuite are

• Social Media Management: Hootsuite allows you to manage multiple social media accounts from a single dashboard, including Facebook, Twitter, LinkedIn, Instagram, Pinterest, Youtube, and TikTok.
• Scheduling and Publishing: You can schedule and publish social media posts in advance, which saves time and ensures consistent posting.
• Analytics and Reporting: Provides analytics on your social media performance, including engagement rates, reach, and follower growth, allowing you to adjust your strategy to improve your results.
• Social Listening and Monitoring: Hootsuite offers social listening and monitoring tools, allowing you to track mentions of your brand on social media and respond to customer inquiries and feedback.
• Collaboration and Team Management: Hootsuite offers collaboration features, allowing multiple team members to access and work on the same account simultaneously. You can also assign tasks, create approvals, and set permissions for team members.
• Integration with Other Tools: Integrates with other 150+ Third-party apps, allowing you to streamline your social media management and analytics.

SocialBee vs Hootsuite: Ease of use

SocialBee is user-friendly and easy to use, even for those who may not have a lot of experience with social media management tools. The platform offers a simple and intuitive interface that allows users to easily navigate through different features and functionalities.

Additionally, the mobile app is well-designed but it has limited features.

Hootsuite is designed to be an easy-to-use social media management tool. The dashboard is organized and user-friendly, making it easy to navigate and manage multiple social media accounts. Users can schedule posts, track analytics, and engage with their audience from one central location.

Hootsuite also offers a mobile app, which is user-friendly and provides a streamlined experience for mobile posting and engagement. Although Hootsuite may require more time and effort to learn compared to other social media management tools but remains a highly effective and user-friendly option for businesses of all sizes.

SocialBee vs Hootsuite: Customer Support

SocialBeee has one of the best customer support in the industry. They provide an excellent help center with live chat, email Support, video tutorials, webinars, and a knowledge base with articles and tutorials.

Hootsuite Academy provides resources on social media strategy, in-platform management, and reporting. Users can get support via social media, ticket submission, and 24/7 priority support for Business and Enterprise accounts.

SocialBee vs Hootsuite: Pros and Cons

As two of the most popular social media management tools, SocialBee and Hootsuite offer a variety of features to help users save time and stay organized. Both apps offer content scheduling, analytics tracking, and team collaboration features. However, there are some key differences between the two apps, including price and features.

SocialBee is more affordable than Hootsuite, the basic plan costs $19/month compared to Hootsuite’s $99/month plan. Also offers more features than Hootsuite at this price point, including the ability to schedule and publish content, track analytics, and collaborate with team members.

Another difference between Hootsuite and SocialBee is that Hootsuite as a social media management tool offers a social inbox, which allows users to manage and respond to social media messages in one place. However, Hootsuite lacks some of the features offered by SocialBee, such as hashtag collections and client workspaces.

Let’s take a look at the pros & cons of each platform.

Pros of SocialBee:

• Time-saving: SocialBee allows users to schedule and automate their social media posts in advance, which can save time and improve productivity.
• Customizable content: With SocialBee’s AI post generator and content categories, users can easily customize their social media content to fit their brand’s voice and message.
• Multiple social media accounts: SocialBee supports multiple social media accounts, allowing users to manage all their accounts from a single platform.
• Analytics and insights: SocialBee provides detailed analytics and insights into social media performance, allowing users to track engagement, reach, and other metrics.
• Collaboration features: SocialBee’s collaboration features allow teams to work together on social media management, share content, and coordinate campaigns.
• Customer support: SocialBee offers a range of customer support options, including live chat, email support, and online resources.
• Hashtag Collections: that allows users to create and save groups of hashtags for easy use in their social media posts.

Cons of SocialBee:

• Limited mobile app: While SocialBee does have a mobile app, it currently only offers basic functionality and may not be as robust as the desktop version.
• The calendar tool could use improvement in design. 

Pros of Hootsuite:

• Multiple Social Media Management: Hootsuite supports multiple social media platforms, including Facebook, Twitter, LinkedIn, Instagram, and more. This makes it a great option for businesses with a strong presence on multiple social media sites.
• Post Scheduling: You can schedule posts in advance on Hootsuite, which can save time and ensure consistent posting.
• Analytics and Insights: Hootsuite provides detailed analytics and insights into your social media performance, including engagement rates, follower growth, and more.
• Team Collaboration: Hootsuite offers features that make it easy to collaborate with team members on social media management tasks.
• Integration with Third-Party Tools: Hootsuite integrates with 150+ third-party tools, making it easier to manage and share content.

Cons of Hootsuite:

• Dashboard Interface: Some users may find Hootsuite’s dashboard interface overwhelming or confusing.
• Many Features: Hootsuite has many features that you may not need, making it expensive. You may be better off finding cheaper options with only the tools you need.
• Price: Hootsuite’s pricing plans can be expensive, especially if you need access to more advanced features.
• No Free Plan: Hootsuite has only 30-day free trial at Professional and Team plans

SocialBee vs Hootsuite: Pricing & Plans

Hootsuite Pricing & Plans.

Hootsuite offers 4 different plans to choose from according to your needs.

• Professional costs $99/month and include 1 User, 10 Social accounts, Unlimited posts, Post Scheduling, and Access to messages in one inbox.
• Team costs $249/month and includes 3 Users, 20 Social accounts, Everything in Professional plus Roles & permissions, and Assign posts to team members.
• Business: costs $762/month and includes 5 Users, 35 Social accounts, Everything in Team plus Assign posts to team members, Approval workflows, Inbound/outbound tagging, Content & asset library, and Hootsuite customer support
• Enterprise: Custom price and include Starts at 5 users, Starts at 50 social accounts, Everything in Business, plus Assign posts to team members, Social ads management, Social ads analytics & reporting, Employee advocacy, and Team productivity reporting.

All these plans are based on annual billing. In the Professional and the Team plans you can test it for free for 30 days. If you want to skip the trial period you have a 20% discount. In Hootsuite, you have only 30 days of free trial and you don’t have the choice of a free plan.

SocialBee Pricing & Plans.

All of the plans include the ability to schedule and publish content, track analytics, collaborate with team members, and integrate with a variety of platforms.

SocialBee also offers excellent customer support and gives you a 14-day free trial and a 30-day money-back guarantee on all plans.

The pricing plans are affordable compared to other social media management tools.

 Let’s see what each plan offers in detail. 

If you are a solopreneur or you run a small business, SocialBee offers these plans:

If you have an agency or you are a social media manager, you could choose these offers:

In addition, If you choose to pay annually you will have a 16% discount, and the price configured on

• Bootstrap at 24,2/month
• Accelerate at 40,8/month
• Pro at 82,5/month
• Pro 50 at 149,2/month
• Pro 100 at 274,2/month
• Pro 150 at 374,2/month

You can pay all the plans with credit/debit cards from Mastercard, Visa, and AmEx, and also they accept PayPal.

SocialBee vs Hootsuite: Which one should I choose?

SocialBee and Hootsuite are both powerful social media management tools, but they have differences in terms of their features, pricing, and overall user experience as we mention earlier.

Here are some key points to consider when choosing between SocialBee and Hootsuite:

1. Features: Both SocialBee and Hootsuite offer similar features like scheduling, analytics, and team collaboration. However, SocialBee’s AI post generator and content categories make it easier to create custom content, while Hootsuite’s social listening and monitoring features provide greater insights into brand mentions and customer conversations.
2. Pricing: Hootsuite’s pricing can be more expensive than SocialBee’s, especially for larger teams or businesses with many social media accounts.
3. User experience: SocialBee’s user interface is generally considered to be more intuitive and user-friendly, while Hootsuite’s can be more complex and overwhelming for new users.

Ultimately, the choice between SocialBee and Hootsuite will depend on your specific needs, budget, and preferences. If you prioritize custom content creation and user experience, SocialBee may be the better choice. If you need advanced social listening and monitoring capabilities, Hootsuite may be the better fit.

Conclusion

Both Hootsuite and SocialBee are great tools for social media management. They have powerful features, but they also have key differences.

If you’re a beginner, use SocialBee. It’s easy to use and more affordable.

If you need more advanced features, then Hootsuite is better suited for you.

In the end, it’s up to you which one you decide to use and we hope to help you to clarify what suit to your needs with this Hootsuite vs SocialBee comparison post.

Click here to see our SocialBee review

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